Services

Kathy Cvitkovic (left) and Holly Ward

From design to execution, HWard Communications Inc. offers a full range of services to support your strategic communications plan.

Branding
  • Research your current brand, identify gaps, give it a personality
  • Uncover the brand story that only you can tell
  • Infuse all of your communication activities with the brand promise
  • Engage your employees and other key stakeholders with your brand identity

 

Public Relations
  • Timely messages that are consistent and resonate with target audiences to advance your business objectives
  • Creative story ideas to pitch to journalists in target markets
  • Training for spokespeople
  • Planning and organization of media events, including the creation of all presentation materials
  • Speech writing
  • Annual General Meetings and special event management
  • Corporate Giving and Charitable Sponsorship Programs
Marketing
  • Strategic advertising campaigns that are effective yet stay within budget
  • Attractive graphics and websites that encourage repeat visits
  • Email campaigns
  • Direct mail
  • Sales materials
  • Expert concept-development and writing to meet clients full range of marketing and communications needs.
  • Develop key messages, value propositions and taglines for organizations, marketing initiatives.
Strategic Communication Plans
  • Identify how your communication efforts will align with your organization’s vision, and then execute that plan
  • Tell a unique story in a variety of mediums; no two strategies are ever the same
  • Define what to say to which audience, how to say it in what context, and when to deliver that message at the appropriate time
Websites
  • Working in close collaboration with you, we design effective websites that support your brand
  • Create editorial plans and content for blog programs and other campaigns
  • Provide thorough training for those clients looking to have a turn-key website solution
Graphic Design
  • Branding, logo development, print and online campaigns to support your messages and improve retention rates
  • Infographics to bring life to your brand story
  • Internal publications for employees and vendors
  • Creative illustrations designed by seasoned communication experts
Social Media Strategies
  • Develop social media content that engages potential clients centered around the brand
  • Create a company specific roadmap to align audiences, objectives and branding strategies in a way that achieves measurable results
  • Leverage a powerful, engaging social media platform to help clients communicate directly with their customers
  • Customize an editorial calendar for engaging content
Employee Communications
  • An employee engagement strategy to support your goals through the proven principles of Inform, Inspire, and Empower
  • Content for internal newsletters to celebrate the organization’s success, inform staff of company news, and highlight employee profiles for recognition and increased morale
  • Intranet content
  • Employee recognition programs
Crisis Communications
  • With more than 15 years working as a media spokesperson at large organizations, Holly has been in the trenches with a wide variety of media issues. Using a thoughtful, measured approach, she provides clear direction to clients who are often having their worst day.
  • A proven track record of quickly getting up to speed with your immediate issue and mapping out a course of action for both the short and long term
Management Consulting
  • Once a communication strategy is in place, you may wish to restructure your in-house corporate communications department, or you may need a job description to hire a communication specialist. Holly draws from her career as a corporate communications executive to impart proven best practices to help you reorganize your departmental structure and develop hiring qualifications

About

standingatwallforwebHolly Ward is an accomplished public relations professional with 18 years of experience, including extensive work as a media spokesperson.

In 2014 she founded HWard Communications Inc., to provide a full range of strategic communications, branding, public relations and marketing services to help clients tell their brand stories to target audiences.

She has held the top communication executive positions at two major employers in Windsor, Ontario, as the Chief Communications Officer at the University of Windsor, and previously as the Director of Communications and Community Affairs at Caesars Windsor.

Questions?

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